Bugatti Chiron Profilée becomes most valuable new car ever auctioned

With the hammer dropping at nearly €10m, The Executive Magazine speaks with Marcus Görig, Car Specialist at RM Sotheby’s on the most expensive new car ever to sell at auction.
Aaron Kelly

Aaron Kelly

Motoring Editor at The Executive Magazine

The Bugatti Chiron Profilée, a one-of-a-kind piece of Bugatti history and the last W16-powered car available from the Atelier, has sold for an incredible price of €9,792,500 EUR. This sale at the RM Sotheby’s auction which took place in Paris on February 1st makes the Chiron Profilée the most valuable new car ever sold at auction.

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